Brouwerij ’t IJ X Roos Creative Lab
We gave our beach chairs a new look and Roos made new bags from the old fabrics. If you’re thinking, I want one of those bags, mark June 22 and 23 in your calendar. That weekend is the next edition of The Creative Lab, and you can score our bags there.
Seeking silence and tranquility? Don’t call ’t IJ!
This summer, we will be at all TAPT events with the Brouwerij ’t IJ Belspel. For this bell game, you don’t need a phone to call in. Here, we do it with a bicycle bell.
A refreshing and fruity one
We felt like trying something different again. That’s why we gave our beloved Calypso a new twist and made the recipe even fresher and fruitier.
Win a cozy neighborhood with a BuurtBankje
Buy our beers at your supermarket, get a chance to win a BuurtBankje (neighborhood bench), and get to know your neighbors better! On a BuurtBankje, you meet all the residents that make up a neighborhood. It’s a bench you place on your sidewalk or street that all neighborhood residents can use. This way, you get to know your neighbors better, people feel more at home in the neighborhood, and you look out for each other more often. Making a difference in the neighborhood has never been this easy.
EGGSHIBITION 2024: BIGGER, BETTER, BRIGHTER
On Saturday March 30th, the 4th edition of Eggshibition took place at VOGELFREI, the creative stronghold of the Havenloods in Utrecht. 15 Utrecht artists unleashed their creativity on 15 ostrich eggs, bringing the total collection to over 50! With each egg that arrived in the days leading up to the event, we were amazed anew. Each creation was a gift in itself. The exhibition on Saturday afternoon was quickly followed by a diverse program of special entertainment lasting into the late hours. With a good glass of PaasIJ in hand, it was once again a fantastic party.
Vrijwit wins the Untappd Community Awards
Vrijwit was the highest-rated low-alcohol wheat beer in 2023 according to the Untappd Community. Nice, especially because the drinker has chosen.
Through the mobile app of Untappd, users can check in and rate the beers they drink and share this with their friends. For the awards, the beers were ranked by style based on their average rating given by users in the calendar year 2023. Vrijwit received a total score of 3077.
Our take on the New England IPA
By popular demand; a New England IPA (NEIPA). And of course, we wouldn’t be ‘t IJ if we didn’t call it Nijpa. New England IPA is a relatively new beer style with plenty of hops, and unlike an IPA, it is not bitter but rather fruity. The style originated in the USA, but it’s also excellent under the Dutch sun. Soft, fruity, and hazy.
Eggshibition becomes even more extravagant
On 30 March 2024, we bring Eggshibition back, and this time it’s going to be even bigger and more extravagant. We kick off at 2:00 PM with even more Utrecht artists, and even more music, spectacle, eccentricity and PaasIJ.
Time to drink PaasIJ again
We can’t start drinking PaasIJ early enough. PaasIJ is a spring beer that we’ve been brewing since the early years. And this spring, it’s back, just as popular as ever. And just as flavorful, dark blond, and delicious.
Archive for 2024
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