A Grand Anniversary Deserves an Iconic Beer
To honor Amsterdam’s 750th anniversary, we’re launching a special version of our iconic IJwit: Mokum’s overdreven IJwit. Deeply in love with our city, to which we’ve been connected for over 40 years, we’ve taken Amsterdam’s favorite beer to new heights.
Countdown to IJndejaars
All good things come to an IJnde. That’s why, on Saturday, October 26, we’ll be counting down to IJndejaars together with you in the heart of Vondelpark.
Bock beer our way
The days are getting shorter and wetter, but don’t be sad because this also means that IJbok is available again.
Groups
So do you have something to celebrate and are you looking for a private space with your own bar and music? Or do you simply want to attend a beer tasting with your family or colleagues?
Arm in arm, even better
Our new special started as a one-time creative outburst by our brewers at the last edition of the Amsterdamse Feest onder de Molen. This beer flowed from the tap more than any other. Such a success that it is now available to everyone under the name IJbräu.
Panja Paloma: the new sexy beer cocktail
Una Paloma Panja! A summery combo of ‘t IJ beer and a Paloma cocktail with grapefruit, lime, and Tecán tequila. The perfect serve?
‘t Blauwe Theehuis | Smeerkees Sunscreen
In collaboration with Zilveren Kruis, a sunscreen pole will be ready for guests of ‘t Blauwe Theehuis this entire summer.
Brouwerij ’t IJ X Roos Creative Lab
We gave our beach chairs a new look and Roos made new bags from the old fabrics. If you’re thinking, I want one of those bags, mark June 22 and 23 in your calendar. That weekend is the next edition of The Creative Lab, and you can score our bags there.
A refreshing and fruity one
We felt like trying something different again. That’s why we gave our beloved Calypso a new twist and made the recipe even fresher and fruitier.
EGGSHIBITION 2024: BIGGER, BETTER, BRIGHTER
On Saturday March 30th, the 4th edition of Eggshibition took place at VOGELFREI, the creative stronghold of the Havenloods in Utrecht. 15 Utrecht artists unleashed their creativity on 15 ostrich eggs, bringing the total collection to over 50! With each egg that arrived in the days leading up to the event, we were amazed anew. Each creation was a gift in itself. The exhibition on Saturday afternoon was quickly followed by a diverse program of special entertainment lasting into the late hours. With a good glass of PaasIJ in hand, it was once again a fantastic party.
Archive for category Gelegenheid
A Grand Anniversary Deserves an Iconic Beer
To honor Amsterdam’s 750th anniversary, we’re launching a special version …
Countdown to IJndejaars
All good things come to an IJnde. That's why, on …
Vacature: Bedrijfsleider bij ‘t Blauwe Theehuis
Vacature: Bedrijfsleider bij Proeflokaal De Molen
T IJ CELEBRATED PARTIES IN THE NEIGHBORHOOD
When asked what 't IJ stands for, we immediately respond, …
